Second-year BComm with German students won Second Prize

Second Year BComm with German students at the Goethe Institut in Dublin
Apr 30 2025 Posted: 13:31 IST

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(Copyright of photographer Mark Stedman)

Congratulations to Second-year BComm with German students, Saoirse Conlon, Aisling Conroy, Adele McHugh, Liam Dempsey, and Patrick Mannion and their lecturer Dr. Thomas Wilks who won Second Prize in the Goethe-Institut Irland 'Unternehmen Deutsch' (Enterprise Germany) competition, among 214 student entrants from five Irish educational institutions! Their live marketing pitch in German for an innovation for Lidl Ireland was judged by the German, Austrian and Swiss Ambassadors to Ireland as well as by the outgoing president of the German-Irish Chamber of Industry and Commerce. The LIDL Ireland’s Employer Brand Specialist is taking their idea of a food-app to the company board! They were commended for their attention to practicality in devising a meal preparation package that was judged to impact impressively both on everyday life for the consumer and for logistics within the business.

Unternehmen Deutsch winners:

L-R Denisa Baltatu (LIDL), Patrick Mannion, Aisling Conroy, Liam Dempsey, Saoirse Conlon, Adele McHugh.

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Dr. Thomas Wilks with the winners:

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 l-r: Noémie Njangiru (Director, Goethe Institut Ireland), Patrick Mannion, Liam Dempsey, Aisling Conroy, Saoirse Conlin,  Adele McHugh, Denisa Baltatu (Employer Brand Specialist, Lidl Ireland), Andrea Battes (Education Co-Ordinator, Goethe Institut Ireland)

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(Copyright of photographer Mark Stedman)

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(Copyright of photographer Mark Stedman)

Dr. Thomas Wilks with all the Second Year BComm with German students who entered the competition:

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German

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